Rannerdale is building a portfolio of niche but essential companies run by partners with shared values.
Small Engine Warehouse (“SEW”) was founded in 1974 with a focus on outdoor power equipment, especially lawn mower repair and service. Over nearly 50 years, the Muncie, Indiana-based business has become the leading aftermarket distributor of outdoor-power-equipment-engines and accessories serving individual (residential DIY) and small business customers (professional landscapers, dealers, small equipment manufacturers) across the United States and the world. SEW prides itself on its extensive, real-time inventory and next-day shipping. SEW’s in-house sales, customer service and technical support teams ensure that customers receive exactly the product or support they need, including solutions for hard-to-find or discontinued products. As evidence of SEW’s commitment to quality service, the company has an average rating of 4.7 stars across more than 4,600 Google reviews.
Splish Splash is an EPA-certified multi-purpose cleaner, deodorizer, disinfectant, sanitizer, mildewstat, and virucide. Splish Splash is sold as an economical concentrate: one quart of concentrate produces 128 quart-size spray bottles of cleaning solution! With Splish Splash, customers save money, time, and space.
Splish Splash has been trusted by customers in the spa and salon industry for more than a decade. Rannerdale invested in Splish Splash in early 2025 alongside its founder to reinvigorate the brand and its go-to-market strategy. This highly effective and afforbable product is now available to residential users so that all can enjoy a fresher, cleaner household at a fraction of the cost of conventional disinfectants and cleaners.
Splish Splash is available via its own website (www.splishsplashcleaners.com) and via third-party marketplaces, including Amazon.
www.autobodynow.com
(2026)
Auto Body Now (“ABN”) is a US-based e-commerce brand specializing in automotive tools and accessories. ABN is a trusted industry name, currently offering hundreds of SKUs for professional mechanics and DIY enthusiasts. ABN differentiates itself by carefully selecting high-quality tools that offer durability and superior performance at exceptional value and competitive prices. ABN’s products have thousands of favorable reviews on Amazon, averaging 4.4 stars across all SKUs.
Rannerdale acquired ABN via Small Engine Warehouse. The acquisition provides Small Engine Warehouse with another product vertical, new manufacturing relationships, and online marketing expertise.